Topgolf for Good program offers free game play for youth organizations

Topgolf is now offering free game play for charitable organizations committed to youth leadership and mentorship, in addition to any high school golf teams.

This new initiative launched during the company’s first annual Junior PLAY event March 19, where junior golfers (ages 6-17) from The First Tee and LPGA-USGA Girls Golf played for free and received golf instruction at Topgolf venues in Jacksonville, Fla., Gilbert, Ariz., Alpharetta, Ga., Dallas and Denver.

“The PGA TOUR and LPGA are collaborating with Topgolf on developing initiatives to help grow the game,” said Ty Votaw, PGA Tour executive vice president & chief marketing officer. “PGA TOUR Charities is excited to bring LPGA-USGA Girls Golf and The First Tee together to experience a free Topgolf event through Topgolf Junior PLAY. Topgolf is having tremendous success attracting golfers and non-golfers alike by providing a fun, casual atmosphere at its venues. Alongside this event, Topgolf is announcing free game play at Topgolf for charitable organizations committed to youth leadership and mentorship, in addition to any high school golf team. Collectively this speaks to the commitment of our respective organizations to grow our sport.”

Free game play is now available at any Topgolf location in the U.S. Monday through Thursday from 9 a.m. to 5 p.m. Play sessions must be scheduled at least 72 hours in advance and are subject to availability.

“Topgolf’s innovative and imaginative approach is introducing more people to the game,” LPGA Chief Commercial Officer Jon Podany said. “Through these new initiatives that we are working on with the PGA TOUR and Topgolf, we are thrilled to have the opportunity to bring that fun experience to more and more kids, particularly young girls. It can only have further positive benefits to the game of golf.”

In 2016, the PGA TOUR, the LPGA and Topgolf announced a strategic alliance designed to create new fans, participants and enthusiasts and to enhance the playing and fan experiences through event and media initiatives.

“You don’t have to play an 18-hole course to enjoy golf,” said Topgolf Entertainment Group Co-Chairman and CEO Erik Anderson. “Topgolf is always thinking of how we can help get clubs in the hands of new players, prepare them to transition to green grass and inspire them to enjoy golf in all of its forms, whether that’s on TV, a mobile app or a PGA TOUR event. Part of reaching the next generation of golfers means making the sport fun and accessible to everyone.”

Photo: Topgolf