Bayer appoints new area sales manager

Tony Culberson

Environmental Science, a business unit of Crop Science, a division of Bayer, appointed Tony Culberson to area sales manager for the Bayer Turf & Ornamentals segment. In this role, Culberson will manage relationships with customers and distributors in the golf course management and lawn and landscape markets throughout Alabama, Mississippi and the Florida panhandle.

“Tony brings a strong foundation of industry experience,” said Mike Ruizzo, warm-season regional sales manager for Bayer. “Having served as a distributor sales representative in the warm-season states for many years, he not only understands the unique agronomic challenges and opportunities inherent in the region, but also has a depth of knowledge of the solutions needed for best-in-class warm-season turf management.”

Culberson has held different positions within the lawn and landscape and golf course industries during the past decade. Most recently, he served as a territory sales representative for AGRI-AFC in Birmingham, Ala. He is a member of the Alabama Turfgrass Association and the Golf Course Superintendents Association of America. Culberson holds a bachelor of science in horticulture from Auburn University.

“I am thrilled to be joining the Bayer team and look forward to partnering with our customers and distributors to help them achieve their goals,” Culberson said. “As I roll up my sleeves in my new role, nothing is more important to me than getting to know these folks and truly understanding how we can best support them.”

Photo: Bayer