Wisconsin course debates closing on 9/11 after a poor taste rebate

By |  September 10, 2013

I’ve heard there is no such thing as bad PR, but man, I wouldn’t want to be known as the person who came up with this marketing ploy.

A golf course in Wisconsin tried to memorialize Sept. 11, 2001 by offering golfers a rebate on their round. A 9-hole round for $9.11, an 18-hole round for $19.11.

The idea has backfired so badly for the course, they’re thinking about shutting down for the day tomorrow to make sure nothing violent happens. “We are now worried about what people will do/say to our staff & do not want anything to happen or get out of control. Sorry for the inconvenience this may have caused anyone,” the course’s Facebook page reads.

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About the Author: Seth Jones

Seth Jones, a 18-year veteran of the golf industry media, is Editor-in-Chief of Golfdom magazine and Athletic Turf. A graduate of the University of Kansas School of Journalism and Mass Communications, Jones began working for Golf Course Management in 1999 as an intern. In his professional career he has won numerous awards, including a Turf and Ornamental Communicators Association (TOCA) first place general feature writing award for his profile of World Golf Hall of Famer Greg Norman and a TOCA first place photography award for his work covering the aftermath of Hurricane Katrina. In his career, Jones has accumulated an impressive list of interviews, including such names as George H.W. Bush, Samuel L. Jackson, Lance Armstrong and Charles Barkley. Jones has also done in-depth interviews with such golfing luminaries as Norman, Gary Player, Nick Price and Lorena Ochoa, to name only a few. Jones is a member of both the Golf Writers Association of America and the Turf and Ornamental Communicators Association. Jones can be reached at sjones@northcoastmedia.net.


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