The last of the cheap chips

By |  April 17, 2014

So I’ve got one more Masters post for the week, then I’ll get back to real life next week…

(Well, I’ll post the winners/answers to all of our Golfdom Masters trivia that we had… and then back to real life…)

((I hate writing so much about the Masters the week after the Masters. When I was younger, I would forego sleep and blog in the late hours of the night. Sorry, I just don’t have that kind of gas in the tank anymore… so you get Masters posts all week this week!))

I was back home Thursday afternoon from this year’s Masters, so I stopped by my second office (Rick’s in Lawrence, Kan.) and dropped off some souvenirs for the guys. Mostly free stuff, like Masters cups. And an egg salad sandwich for Rick and the bar manager, Damon. I figured the guys had been watching the Masters coverage all day, so they would get a kick out of having the stuff so soon, right?

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What other sporting event can you go to where the most expensive thing on the menu is $4? Maybe a little league baseball game? Photo: Golfdom Staff

The guys were all happy with the stuff (Damon gave the egg salad a thumb’s up) but the thing they were most impressed by was the price of the beer. That tall plastic cup I brought in full of beer only costs… $3. And the guys were astounded.

As they pointed out, you can’t get half a beer for that price at any of our local sports events — Chiefs, Royals or even Sporting.

And that’s just another one of the many cool things about the Masters… they don’t gouge you on prices. Check out the photo I took of the menu… a $1.50 for soda? A sandwich for $1.50? Chips for only a dollar??

It’s like Augusta National is telling me, “Hey, golf fan, er, patron. I know how excited you are to be here. We get it. But it’s cool. Listen, we just made a gazillion off of TV revenue, so this beer’s on us.”

Truly a tradition unlike any other.

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About the Author: Seth Jones

Seth Jones, a 18-year veteran of the golf industry media, is Editor-in-Chief of Golfdom magazine and Athletic Turf. A graduate of the University of Kansas School of Journalism and Mass Communications, Jones began working for Golf Course Management in 1999 as an intern. In his professional career he has won numerous awards, including a Turf and Ornamental Communicators Association (TOCA) first place general feature writing award for his profile of World Golf Hall of Famer Greg Norman and a TOCA first place photography award for his work covering the aftermath of Hurricane Katrina. In his career, Jones has accumulated an impressive list of interviews, including such names as George H.W. Bush, Samuel L. Jackson, Lance Armstrong and Charles Barkley. Jones has also done in-depth interviews with such golfing luminaries as Norman, Gary Player, Nick Price and Lorena Ochoa, to name only a few. Jones is a member of both the Golf Writers Association of America and the Turf and Ornamental Communicators Association. Jones can be reached at sjones@northcoastmedia.net.


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